The Zenreach Blog

Smart marketing made simple for offline businesses.

Posted December 6, 2018 by Chad Lott

The Most Important Email You'll Ever Send


Posted November 27, 2018 by Chad Lott

SantaCon is Coming to Town

Posted November 15, 2018 by Chad Lott

Happy Drinksgiving: The Busiest Night for Boozing

The night before Thanksgiving goes by many names: Black Wednesday, Blackout Wednesday and most notably, Drinksgiving. It’s become a legitimately boozy, underground holiday where bar patrons all over the country gather with libations to reduce the stresses of holiday travel and political discussions with family members.

Posted August 29, 2018 by Chad Lott

You Say It's Your Birthday? That Sounds Like a Marketing Opportunity!

Most restaurant and bar owners would love to attract groups of friends who are ready to celebrate and spend tons of money. There’s actually an easy way to bring these people in and most businesses aren’t taking advantage of it: Invite them in on their birthdays.

Posted August 23, 2018 by Chad Lott

How to Harness the Marketing Super Powers of Secret Menus

If you’ve ever been to an In-N-Out Burger and ordered Animal Style fries and a 3x3 burger, you know the joys of ordering from a secret menu. The West Coast’s favorite fast-food joint isn’t the only place with a hush-hush menu, though.